An experienced and flexible sun protection products wholesaler

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If you are looking for a wholesaler of sun protection products, choose TecDec. We serve professionals in Finland and abroad with expertise. On this page, you can get to know our company and the entrepreneur.

Pasi Keskitalo, Entrepreneur

I graduated from high school, specialising in foreign trade in the late 1980s, and got my first job at Aurinkosuoja Auri as a salesperson in the 1990s. I sold curtain solutions with a focus on custom-made products.


After that, I worked as Iruta's sales manager and we brought standard-sized pleated curtains and roller blinds to the supermarkets. Since then, I have been an entrepreneur in the same field.


I have strong experience with chain businesses and I have seen many boom-and-bust cycles.


I have been privileged enough to see the biggest changes close by in both Europe and the Nordic countries while working with the biggest players in the sector. All this experience is available today to my customers and networks.

I put my heart and soul into my work. I wouldn’t want to do anything else. I thank my loved ones for their understanding that on weekdays, work issues such as developing new innovative products often have my attention. Trips to factories and customer meetings take a big chunk of my daily life. This is how it should be because meaningful business is based on working together with people. Fishing, my cottage, nature and fitness provide a good balance and peace of mind in my everyday life. I make sure they are adequately included in my weekly schedule.

Liis Mitt, Purchasing and Sales Manager

I come from Estonia and studied logistics and transport at Tallinn University of Applied Sciences. During my studies, I had an internship in the US and previously I have also lived in Ireland for six months.


I ended up in Finland and as an employee of TecDec Ltd about three years ago through a recruitment agency. Our company is small, so my job description is very diverse. I handle sales orders, customer inquiries, purchase orders, marketing, and many other tasks.


The best part of my job at TecDec Ltd is the great team spirit of our small team. We have a nice atmosphere and environment to work in. In addition, each day brings new and interesting challenges. The sun protection industry is changing and developing rapidly, so it provides a great opportunity to continuously increase your professional skills.


In my free time, I practice Estonian folk dancing and running. Plus, I relax by reading books.

Benita Sinanbegovic, Sales Secretary and Social Media Manager

I am a part-time employee of TecDec Ltd and a third-year business student at Turku University of Applied Sciences.


At TecDec Ltd, I completed my first internship during my studies, and I have been with TecDec ever since. My tasks include drafting and editing sales and marketing materials, maintaining an online store, processing orders, invoicing, customer service and social media.


I have gained experience in versatile tasks, from handling different types of customer encounters to managing various sales channels. Thanks to our great team and the positive atmosphere, I enjoy working at TecDec a lot. Here everyone’s opinions and ideas are appreciated.


In my free time, I draw and bake, as well as read books and go jogging.

Our mission

We want to be Finland’s leading assortment producer in the sun protection industry.


We want to develop and build efficient and functional solutions to make it easy for companies to market products.


We want to create new perspectives and solutions. Through our extensive international network, we have the most up-to-date information on the market trends.


We want to provide top-quality service to our partners and customers.

Our services

Opportunities for cooperation

We serve both traditional stores and online stores. We deliver product ranges that are of interest to the company's customers, design ready-to-use store solutions with presentations, and provide experiences and stories to support sales. We always provide support in matters concerning our products.


We are happy to tell you more about our cooperation opportunities!

Our operations

We are experienced professionals in importing and agency operations.


As a small company, we can react quickly. We have reliable suppliers, direct contacts with factories and extensive cooperation networks in Finland, the Nordic countries, continental Europe and China. Our own brand complements the versatility of our selection.


We tailor product ranges that match the purchasing preferences of the desired target market and deliver sales batches flexibly.


We work with emotion and passion.


Our factory in China is BSCI certified and by visiting the factory regularly we ensure responsible operations at the production level.


We are also actively seeking to add products made from more environmentally friendly, recycled materials to our range.

A member of Aurinkosuojaus Ry

TecDec Marketing Ltd is a member of Aurinkosuojaus Ry. Aurinkosuojaus Ry is a joint forum in the field of sun protection, which promotes ultimate professionalism, monitors compliance with good business practices and promotes environmentally friendly and energy-efficient thinking and operations.

Contact us

Feel free to contact us and ask for more information! You can email us or fill out the contact form. We will get back to you as soon as possible.

Contact details